{"id":1531,"date":"2024-06-17T10:49:04","date_gmt":"2024-06-17T07:49:04","guid":{"rendered":"https:\/\/berru.org\/?p=1531"},"modified":"2024-06-17T10:49:04","modified_gmt":"2024-06-17T07:49:04","slug":"kuresel-rapor-haber-okuyanlarin-sayisi-azaliyor","status":"publish","type":"post","link":"https:\/\/berru.org\/index.php\/2024\/06\/17\/kuresel-rapor-haber-okuyanlarin-sayisi-azaliyor\/","title":{"rendered":"K\u00fcresel Rapor: Haber Okuyanlar\u0131n Say\u0131s\u0131 Azal\u0131yor"},"content":{"rendered":"<div><strong>HABER MERKEZ\u0130 &#8211;\u00a0<\/strong>Oxford \u00dcniversitesi Reuters Enstit\u00fcs\u00fc&#8217;n\u00fcn son raporuna g\u00f6re, d\u00fcnyada haber okumayan, dinlemeyen ve izlemeyenlerin say\u0131s\u0131 art\u0131yor.<\/div>\n<div><\/div>\n<div>Oxford \u00dcniversitesi Reuters Enstit\u00fcs\u00fc, 2024 Dijital Haber Raporu&#8217;nu yay\u0131mlad\u0131. BBC T\u00fcrk\u00e7e&#8217;de yer alan rapora g\u00f6re, d\u00fcnyada haber okumayan, dinlemeyen ve izlemeyenlerin say\u0131s\u0131 art\u0131yor. Haber takibinden uzakla\u015f\u0131lmas\u0131n\u0131n en \u00f6nemli nedeni ise yay\u0131mlanan haberlerin depresif, ac\u0131mas\u0131z ve s\u0131k\u0131c\u0131 bulunmas\u0131. Yine rapora g\u00f6re d\u00fcnyada her 10 ki\u015fiden yakla\u015f\u0131k 4&#8217;\u00fc (y\u00fczde 39) bazen ya da s\u0131k s\u0131k aktif \u015fekilde haberlerden uzak durduklar\u0131n\u0131 s\u00f6yledi. Bu oran 2017&#8217;de y\u00fczde 29 idi.<\/div>\n<div><\/div>\n<div>Raporda vurgulanan bir di\u011fer nokta da, haberden ka\u00e7\u0131nma d\u00fczeyinin rekor derecede y\u00fcksek seviyeye ula\u015fmas\u0131. Bu y\u0131lki rapor i\u00e7in YouGov ara\u015ft\u0131rma \u015firketi, 47 \u00fclkede 94 bin 943 yeti\u015fkinle g\u00f6r\u00fc\u015ft\u00fc. D\u00fcnya \u00e7ap\u0131nda yap\u0131lan ara\u015ft\u0131rmaya kat\u0131lanlar\u0131n y\u00fczde 46&#8217;s\u0131 haber takibiyle \u00e7ok ya da a\u015f\u0131r\u0131 derecede ilgili olduklar\u0131n\u0131 s\u00f6yledi. 2017&#8217;de bu oran y\u00fczde 63&#8217;t\u00fc. Yap\u0131lan ara\u015ft\u0131rma, haberlere g\u00fcvenin y\u00fczde 40 oran\u0131nda sabit kald\u0131\u011f\u0131n\u0131 ancak koronavir\u00fcs pandemisinin en y\u00fcksek oldu\u011fu d\u00f6neme k\u0131yasla bu oran\u0131n y\u00fczde 4 oran\u0131nda azald\u0131\u011f\u0131n\u0131 g\u00f6sterdi. \u0130ngiltere&#8217;de bu oran az da olsa artarak y\u00fczde 36&#8217;ye y\u00fckseldi. Ancak ayn\u0131 oran 2016&#8217;daki Brexit referandumu \u00f6ncesi y\u00fczde 51 idi.<\/div>\n<div><\/div>\n<div><strong>\u0130ZLEY\u0130C\u0130 K\u0130TLES\u0130 D\u00dc\u015eT\u00dc\u00a0<\/strong><\/div>\n<div><\/div>\n<div>Raporda, son 10 y\u0131lda televizyon ve yaz\u0131l\u0131 bas\u0131n gibi geleneksel haber kaynaklar\u0131n\u0131n izleyici kitlesinin keskin \u015fekilde d\u00fc\u015ft\u00fc\u011f\u00fc, gen\u00e7lerin haberleri internet veya sosyal medya arac\u0131l\u0131\u011f\u0131yla almay\u0131 tercih etti\u011fi belirtildi. \u0130ngiltere&#8217;de, rapor i\u00e7in yap\u0131lan ara\u015ft\u0131rmaya kat\u0131lanlar\u0131n yakla\u015f\u0131k d\u00f6rtte \u00fc\u00e7\u00fc (y\u00fczde 73) haberleri internetten ald\u0131klar\u0131n\u0131 s\u00f6yledi. Bu oran televizyon i\u00e7in y\u00fczde 50, yaz\u0131l\u0131 bas\u0131n i\u00e7in ise sadece y\u00fczde 14 oldu.<\/div>\n<div><\/div>\n<div><strong>HABER SANAL MEDYADA TAK\u0130P ED\u0130L\u0130YOR<\/strong><\/div>\n<div><\/div>\n<div>Haber takibi i\u00e7in en \u00f6nemli sanal medya platformu, uzun s\u00fcredir d\u00fc\u015f\u00fc\u015fte olmas\u0131na ra\u011fmen hala Facebook. YouTube ve WhatsApp bir\u00e7oklar\u0131 i\u00e7in \u00f6nemli haber kaynaklar\u0131 olmaya devam ediyor. Y\u00fckseli\u015fte olan TikTok ise ilk kez X&#8217;i (eski ad\u0131yla Twitter) geride b\u0131rakt\u0131. 18-24 ya\u015f aras\u0131ndakilerin y\u00fczde 23&#8217;\u00fc haber takibi i\u00e7in TikTok&#8217;u kullan\u0131yor.<\/div>\n<div><\/div>\n<div>Video payla\u015f\u0131m uygulamas\u0131 YouTube&#8217;u haber takibi i\u00e7in kullananlar\u0131n oran\u0131 y\u00fczde 13. X i\u00e7in ise bu oran y\u00fczde 10 oldu.<\/div>\n<div><\/div>\n<div>Raporda dikkat \u00e7eken bir di\u011fer nokta da, yay\u0131nc\u0131lar i\u00e7in haber podcastinin parlak bir nokta oldu\u011fu. Ancak podcast hala genelde \u00f6ncelikle iyi e\u011fitimli izleyicilerin ilgisini \u00e7eken &#8220;az\u0131nl\u0131k etkinli\u011fi&#8221; olarak nitelendiriliyor.<\/div>\n<div><\/div>\n<div>Kaynak:Ma<\/div>\n","protected":false},"excerpt":{"rendered":"<p>HABER MERKEZ\u0130 &#8211;\u00a0Oxford \u00dcniversitesi Reuters Enstit\u00fcs\u00fc&#8217;n\u00fcn son raporuna g\u00f6re, d\u00fcnyada haber okumayan, dinlemeyen ve izlemeyenlerin say\u0131s\u0131 art\u0131yor. Oxford \u00dcniversitesi Reuters Enstit\u00fcs\u00fc, 2024 Dijital Haber Raporu&#8217;nu yay\u0131mlad\u0131. BBC T\u00fcrk\u00e7e&#8217;de yer alan rapora g\u00f6re, d\u00fcnyada haber okumayan, dinlemeyen ve izlemeyenlerin say\u0131s\u0131 art\u0131yor. Haber takibinden uzakla\u015f\u0131lmas\u0131n\u0131n en \u00f6nemli nedeni ise yay\u0131mlanan haberlerin depresif, ac\u0131mas\u0131z ve s\u0131k\u0131c\u0131 bulunmas\u0131. Yine [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":{"source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"0","show_view_counter":"0","show_featured":"1","show_post_meta":"1","show_post_author":"0","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"1","show_post_related":"0","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trendler","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_social_meta":{"fb_title":"","fb_description":"","fb_image":"","twitter_title":"","twitter_description":"","twitter_image":""},"jnews_review":[],"enable_review":"0","type":"percentage","name":"","summary":"","brand":"","sku":"","good":[{"good_text":""}],"bad":[{"bad_text":""}],"score_override":"0","override_value":"","rating":[{"rating_text":"","rating_number":"10"}],"price":[{"shop":"","price":"","link":"","icon":""}],"jnews_override_counter":{"override_view_counter":"0","view_counter_number":"0","override_share_counter":"0","share_counter_number":"0","override_like_counter":"0","like_counter_number":"0","override_dislike_counter":"0","dislike_counter_number":"0"},"jnews_post_split":{"enable_post_split":"0","post_split":[{"template":"1","tag":"h2","numbering":"asc","mode":"normal","first":"0","enable_toc":"0","toc_type":"normal"}]},"footnotes":""},"categories":[51],"tags":[],"class_list":["post-1531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guncel"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/berru.org\/wp-content\/uploads\/2024\/06\/images.jpeg","_links":{"self":[{"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/posts\/1531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/comments?post=1531"}],"version-history":[{"count":1,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/posts\/1531\/revisions"}],"predecessor-version":[{"id":1533,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/posts\/1531\/revisions\/1533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/media\/1532"}],"wp:attachment":[{"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/media?parent=1531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/categories?post=1531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/berru.org\/index.php\/wp-json\/wp\/v2\/tags?post=1531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}